SilverTurnedGreen
Guest
Enhance strength and agilityIJIJIJ  I'm really not too sure how an altered logo is going to help enhance strength and agility!  If I recall my Grade 12 marketing course, brand recognition is imperative and only achieved by keeping your identity constant while evolving your product line.  Seems Deere is altering both.  In fact, I think Deere's best selling feature is the fact that they've remained constant over the past 20+ years, unlike most of the other companies who've merged or discontinued operations.  I don't think it'll help them sell more combines!